Group work - vente-privee

Vente-privee was created at the end of 2000 after Xavier Court passed by a Weston shoe store and saw an enormous line where people were gathered to take advantage of a private sale. He immediately realized that this concept had great potential, especially on an online level. He created the online site to give consumers a way to feel part of an exclusive club while getting products at a discounted price. As the internet has continued to grow, the company has entered into agreements with more and more important brand names.

Opportunities for Vente-privee:
- develop concept in other countries
- improve delivery time
- stay aware of up-and-coming brands
- stay aware of competitors
- keep discounts
- keep company exclusive while still getting new customers
- develop ways to sell more products (cars, boats, airplanes -- the sky's the limit!!)
- help brands develop their brands further and give easy avenue through which to sell

Competitor include: ventedudiable.com, fruitrouge.com, linvitesdesmarques.com, club-prive.fr.

See also these comments:
Fadwa
Natacha